Thursday, 15 December 2011 10:13
The Chancellor’s Autumn Statement was pretty grim! At times like this businesses often look to save money by cutting back on their marketing communications activities. But maybe there is a way to do more (or at least the same) with less!
In July, the Prime Minister’s ‘blue sky thinker’ Steve Hilton came up with a host of new ideas for his boss. One of these was the suggestion to replace hundreds of government press officers with a single blog. Might something similar work for business when it comes to PR and marketing communications?
Help us to find out if this idea has legs by completing this short questionnaire: https://www.surveymonkey.com/s/9PVG8C2 .
And leave your contact details so that we can share the results with you.